📰 Our co-owner, Mack Slaughter, was recently featured in Channel Futures’ 2024 Q4 Market Outlook article discussing when and why tech advisors opt for direct supplier agreements.

As one of the first agents working with a local ISP that lacked a TSD relationship, Trust Technology Consultants was able to help shape the direction of the vendor’s program — a great example of how smaller firms can play a big role in shaping the future of channel partnerships.

We’re proud to be at the intersection of local relationships and forward-thinking strategy.

📖 Read the article here: https://www.channelfutures.com/channel-sales-marketing/why-do-tech-advisors-sign-direct-supplier-agreements

#ChannelFutures #TechAdvisors #DirectAgreements #TrustTechnology #ChannelStrategy #TSD #B2BTech